Existing Heist Movie Taglines

I want to use taglines on my poster, in my trailers and on my website as taglines seem to be a common convention of a film's promotional campaign. Below are a number of taglines from existing heist movies, which will help me when deciding on a tagline for my own film.


Baby Driver

The Bank Job


The Thieves

Heat

Inception

Inside Man

The Italian Job

Lock, Stock and Two Smoking Barrels

Logan Lucky

Dead Presidents

Entrapment

Jackie Brown

Now You See Me

Ocean's 8

Ocean's Eleven

Ocean's 13

Ocean's Twelve

Reservoir Dogs

The Lookout

Out of Sight

Point Break

Set It Off

Sexy Beast

Snatch

Tower Heist

The Town

The Score

The Thomas Crown Affair


The Usual Suspects


Now I've looked at all of the above I have found that taglines for heist movies often share a number of similarities, such as:
  • they create a sense of mystery 
  • they often make a direct address to the audience, using the words "you", "you'll" or "you're"
  • they use words associated with the heist genre such as "thief", "stealing", "robbery" and "crime"
  • they often make references to money or jewels
  • they often have a suggestion that events might not go to plan 
  • there is often a reference to revenge
  • they often suggest that characters cannot be trusted
  • there is often reference to the criminals being caught or hunted
  • sometimes the taglines are split into three sections
I am going to consider these conventions when I write a number of possible taglines for my own film.

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